About me

A versatile product designer with cross-functional experience in the B2B and B2C. For the past three years, I’ve designed impactful solutions for brands in Edtech, Health-tech, E-commerce, Fintech and Social Impact. It’s been an exciting journey of helping businesses grow through intuitive, user-friendly designs that deliver exceptional user experiences. 🚀 My results: ✅ Increased Recruiterbea's conversion rates by 30% in just 3 months, driving revenue growth ✅ Led ise's product design from inception, resulting in 1,000 student signups within the first quarter ✅ Boosted donations for YBS Kids by 20% in 6 months, driving over $5,000 in support through improved site design Currently leading the UX design team at ise, where I develop innovative solutions, collaborate cross-functionally and manage designers I’m eager to contribute to a forward-thinking team and create impactful, design-driven solutions. Let’s create something amazing together!

Tools I work with

Figma/ Adobe XD

For interface design, prototyping, and collaboration.

Balsamiq

For low-fidelity wireframing.

Notion

For project management and documentation.

Miro/ Figjam

For collaborative whiteboarding and brainstorming.

Jira/ Monday

For project management and tracking.

Zeplin

For design handoff and collaboration with devs.

In case you're wondering...from accidental beginning 😂

My design journey

My path to product design wasn’t exactly a straight line. I stumbled into the "tech space" through freelancing (thanks to Covid 😅). I started out as a VA, helping clients set up workflows and build landing pages on Mailchimp (trust me- I had no clue what I was doing at the time 😂). From there, I started using WYSIWYG website builders like Wix, Shopify, and Squarespace, helping small business set up their online business. Things got a little more interesting here—clients started loving my work and told me it was improving their conversions (okurrrrr ⚡️ this is where the curiosity sets in). Moving on, I wanted to know the "why" behind the "what," which led me to dive deeper into UX design. Now, I’m all about creating products that not only work seamlessly but also leave a lasting positive impact on users and businesses alike. 🚀